Packaging & Brand Design

I craft brand and packaging designs that are visually compelling, consistent, and strategically aligned with business goals. From Hot Makeup Professional and FHI Heat to Get Lashed LA and Gymnastics Olympica, I’ve redesigned logos, product lines, and visual systems, ensuring each brand stands out in crowded markets while maintaining clarity and cohesion across touchpoints.

My work focuses on solving real-world design challenges, whether it’s creating packaging that communicates value and meets production requirements, or reformatting brand materials for usability and scalability. I approach every project with a mix of creativity and precision, ensuring that designs are not only beautiful but also functional, manufacturable, and consistent across channels.

Collaboration is key - I work closely with marketing teams, product managers, and clients to translate goals into design solutions that resonate with audiences. By setting clear frameworks, guidelines, and systems, I’ve enabled brands to operate efficiently while elevating their visual impact.